Planning - Michael Buble Album Covers

Now that we have thought about how we are going to produce our music video, we have to now focus on what are ideas are for the other tasks; the cd and poster. Before we had our artist completely figured out, we looked at what Muse cd covers looked like and their similarities with the artist or other cd covers that they have produced. We now know that the song we are doing for our music video is 'Crazy Love' by Michael Buble, so it will be important for us to produce a cover that is similar to the music video that we make, not only the music video but also the research that we find out about from his other album covers - are there any similarities? what are the differences? what songs are on each and is this the reason for the difference? From looking at the cd covers, when constructing our own we will know whether or not we are conforming to our target audience or are we going to be attracting different sub groups.

One of the cd's that i looked at from the Michael Buble collection was 'Call Me Irresponsible' I noticed that some of the themes that he had used in his music videos were used in this album cover - such as the colour scheme of black, white and blue. This album cover is compared well to Michael Buble's video of 'Feeling good' where he is portrayed as a character such as James Bond, with the girls and the big fancy gadgets and cars that appear in the video. During this video the colours were not always bright alot of them were Black and white which is why it relates well with this cd cover, also the professionalism of Michael Buble in the suit, it shows the sleekness and clean cut feeling that the audience receive from his music. In contrast to the 'feeling good' video the image that is on the cover of this album, as he looks sad and disheartened - but this fits well with the songs that are found on this album as most of them are slow and about loosing or gaining love and faith.

Compared to the 'Call Me Irresponsible' there is a similar colour scheme, which connoted how Michael Buble is trying to make it recognisable to his target audience; they will be able to recognise it from a glance. On this album the songs are mainly upbeat and fun, which is why i think they have chosen to use a light blue background, over black. This also makes Michael Buble stand out, also making his audience recognise him - especially with the black suit, which is found on a range of different albums that he has brought out. The suit is fitting to a professional and serious vibe but due to the stance that he is carrying it makes the album look as though the music will be more jazzy and up tempo. Therefore proving he can sing a range of different styles; appealing to a large audience. 


This is all important to keep in mind when creating our own CD covers and posters, as we need to make it recognisable to the audience who the artist is and what type of music they will find on this album. It will help us when we decide what type of mood we want to connote to the audience; such as a sad or happy vibe, if it is going to be a fun and upbeat album or a mellow and jazzy album. Also we need to take into consideration what type of clothing we will have our actor in, which in the video for 'Crazy Love' is jeans and a top (more casual than any of his other videos) or if we are going to stick with his original image to keep it in the same style. We have decided that in the video he will be wearing a suit as the actors of the narrative will be in casual clothing, so we will probably use a suit for the overall CD cover image.