Planning - Actors

We thought about who would we use for our actors, and who would be a good reliable person and whether they went to our school, but i remembered that one of my close friends from my old school is a massive Michael Buble fan, but also took drama. We thought that he (Tommy) would be perfect as he has the acting skills from drama and the fact that he is a big fan of Michael Buble helps us; knowing that he will know the words. We have already asked him if he would do it and he has said yes, he lives around where i live so it will not be a problem to lift share to get to places and he is mainly always available other than Wednesdays.Our other actors we still havent completely decided on, but all three of them are willing to do it, or at least help out with being in the video, and one of them also took drama along said Tommy, which also shows that she (Vicky) will be capable to act along side whoever we cast to be the male role of the boyfriend. She lives around my area we well as so again it will be easy to life share, if we decide that we are going to film in Saffron Walden/Cambridge/Bishops Stortford etc.

Planning - Costume

This shot is from Michael Buble's hit 'Cry Me a River' I thought this could show the type of costume that we want our actor to wear for our music video for 'Crazy Love'. Looking at a range of Michael Buble's videos; other than crazy love' he mainly always wears a suit, I think that this makes the video look for professional as well as it conforms with the other videos that he has made, so why change it? Also because we have a narrative in our 'Crazy Love' video with two actors in casual clothing, if we were to use casual clothing on our actor then there would not a complete divide between who is who. Another example of when Buble does this is in his 'Feeling Good' video, which relates to a 'Bond' theme, with the figures of the women and the action and suspicion of what he could be carrying in the case. But compared to his other videos, these are both very fast and dramatic songs, after looking at his other videos such as 'Home' and 'Everything' we see that he is still wearing a suit in both of them, so from this it made us question why chose not to wear a suit in 'Crazy Love' which is the main reason that we are having a suited actor.

Planning - Narrative

Our overall narrative for our piece is about a boy and a girl relationship, seeing if they can manage with being miles apart - as she is going to university. We thought that this would be a particularly good structure for a narrative as it did not completely conform with the lyrics, it only connected with the lyrics by the different emotions that will be shown. We will not be fitting the film word for word with the lyrics, for example, if it were to mention they were on the telephone, we would not show a clip of them on the phone. This gives us more of a range of material and creative ideas to work with, other than sticking to it as thought it were like a script.  


For out narrative we want to use a range of shots, especially when she is telling the boyfriend that she got into the university that she wanted, but we want to capture his initial reaction, when she is hugging him. This would be effect as the audience see the emotion that he is going to experience, but also that he does not want to show her how much it is going to hurt her leaving. This is technically showing the lyrics through his emotions, which we thought would be effective as in a range of music videos they do look at the women's stories more, as the men are seen as the masculine and proud ones, but here if we show his emotions of her leaving it does not conform with the specific music video narratives.

Live Performance Editing

In class we started to edit out live performance piece of 'Strangers', we had to match up the music track with the video footage that we had taken. From looking at this the performs did not make any mistakes with their vocals or instruments, which made it easier to piece together with the music. We are going to carry on editing this for another two lessons and create the first 30 seconds to 1 minute of a video. 

Planning - Different Scenes

Before music, letter is posted through the door, birdseye view as the letter falls to the ground.
(Light fading up on the performer) I  can hear her heartbeat for a thousand miles             
And the Heavens open every time she smiles

(POV shot of going to pick up the letter) And when I come to her that's just where I belong
Yet, (performance) I'm running to her like a river strong

She gives me love, love, (Match on action, girl opens letter from uni - seeing reaction) love, love, crazy love
She gives me love, love, love, love, crazy love

(boy sitting watching tv, girl arrives he picks hugs her - she shows him the uni letter)

She's got a fine sense of humor when I'm feeling low down
And when I come to her when the sun goes down
(mid shot of them standing in the living room - tv on in the background; normal life - his head down and her taking his hand - match on action shots) She takes my troubles all away, takes away my grief 
Takes away my heartache, in the night like a thief

(performance) She gives me love, love, love, love, crazy love
She gives me love,(Packing away her belongings and finding something that reminds her of him) love, love, love, crazy love
She gives me love, (back to performance) love, love, love, crazy love
(match on action shot of her picking it up and putting it aside)She gives me love, love, love, love, crazy love

Yes, I need her in the daytime (sending texts - no reply - or photo album over shoulder shot)
(performance, sitting on a stool facing the camera) Oh, but I need her in the night
Yes, I want to throw my arms around her
And kiss and hug, and kiss and hug her tight

(Girl gets home and throws her things down picks up her phone) And when I'm returning from so far away
(back to back shot of both of them looking at their phones) She gives me some sweet lovin', (receives text 'i miss you' over the shoulder shot of the phone, puts it down on the counter.)brighten up my day
(grabs her coat to walk out the front door)Yes, it makes me righteous,(cuts back to performance) it makes me whole
(her knocking on his door)And makes me mellow, (back to performance) down to my soul

She gives me love, love, love, love, crazy love
(he opens the door and picks her up and spins her round) She gives me love, love, love, love, crazy love
(back to performance) She gives me love, love, love, (close up over the shoulder shot of him looking into her eyes) love, crazy love
She gives me love, love, love, love, crazy love
(I need her her love, love, love, love, crazy love)

Crazy love
(girl looking up at him) Crazy love
(Kisses her) Crazy love (back to end of performance with a fade down to black out)

Research - Live Performance Videoing

Today we had a band called Stangers come into our school, to perform a live song for us to then record to make a video from. We were slit into groups of 4/5 people and given cameras to then perform them live; which we will later on edit to make a full music video for the song that we chose. My group and I chose to record the song 'In Chaos', we used four cameras to film from different angles, and by using the pit we were able to have two people of the balcony and two on the floor near the stage. Use a dolly i was able to get closer to the band to then get the detail of each of the instruments, which will come in use when we are editing it in the editing suite, as we can match it up with the music and sync it to make it look professional. We also had Della on the ground, where the band were situated on the platforms, filming up close to the instruments also, with Chloe and Molly above on the balcony using high angle shots and Chloe also used a wide shot of the whole band. Due to not having a large amount of time we were only able to film it once, which meant that any takes that were wrong went that we couldnt redo them. From working with a real band made us realise what it is going to be like when we film our own music videos. Overall it was a very fun experience and i have taken a large range of ideas from it on how i am going to do my own music video, one of them being we might film in the pit as we have the balcony for high angles. 

Research - Prop List

As our a2 media production music video has to start being filmed soon, we have to consider what we are going to need and what is going to be crucial. 


 What Is Needed For Performance:


- Cameras, we are still not completely sure how many we are going to need, it will either be 2 or 3 as we want to film the perform from different angles and get a range of shots, to then play with when in the editing suite. This will help us as we will have more material and be able to edit parts that are not completely in sync and use different parts of the material to correct it. 


- Sim card, needed to have the music video video and stored. 


- White sheet, the background must be a plan colour, it will either be white, green or black and if it is a green screen we can change the background on the editing?  


- Lighting, simplistic and simple to emphasis the performance and not take focus away through different coloured lighting. 


- Mic and Stand, needed for performance; which will hopefully be in the pit, with the black curtains as a background?


- Costume, we have decided that we want our 'Michael Buble' to be in a suit, as it would then conform with all of his other videos, which will then show a contrast when we use material of the couple who will be in jeans and casual clothing.


- Blocks, to make a stage for the actor to stand on in the pit, otherwise it wont look right when we use high angle shots.


- Storyboard, what sequences we are going to use.


What Is Needed For Narrative:


- Actors, one boy and one girl (couple)


- Casual clothing, Jeans and a top with scarf for the girl, boy wearing jeans and a top with a jacket (with zip) that can be taken off and put on the girl.


- Autumn leaves, couple playing in the leaves throwing them in the air.


- Necklace, boy gives to the girl - symbolizing his love


- Umbrella, incase it rains


- Phones, girl receives text boy reads it and gets angry

Research - Posters

Also during his live performances he does not use a complicated background, but he uses a simple colour scheme, and the colours of the lights on the stage change depending on the lyrics of the songs. For Example; this video is 'Everything' and the lyrics are about love and showing the person that they mean the world to you, so they use a pink/red light on the stage, which connotes a relaxed and soft atmosphere.

"You're a falling star, You're the get away car.
You're the line in the sand when I go too far.
You're the swimming pool, on an August day.
And you're the perfect thing to say.

And you play it coy, but it's kinda cute.
Ah, When you smile at me you know exactly what you do.
Baby don't pretend, that you don't know it's true.
Cause you can see it when I look at you.

And in this crazy life, and through these crazy times
It's you, it's you, You make me sing.
You're every line, you're every word, you're everything."

Research - Audience For Music Video

To look at the different audiences i found the statistics of people that watch music videos from the music type of 'Indie'- Dear Maria, count me in by All Time Low. From this video we see a completely different side of music, they use a range of different narratives, with characters that are not as stereotypical as some that are found in most other music videos - the girl loves boy type. This music video attract a range of ages from 13 to 24, which is a smaller range compared to Michael Buble, this could be due to them being a newer band, or because they decided to aim their music at teenagers. The percentage of people watching this music video is mainly women, it is only age 13 to 17 year old males that are shown, this connotes how All Time Low appeal to the female audience more.


From looking at the different music video statistics, i am able to consider what type of audience my music video is going to be targeted at. I have chosen to aim my music video of 'Crazy Love' by Michael Buble at a mainly female audience of 14 to 17 year olds and 45 to 54 year old; i have chosen this because i found that he mainly aims at that target audience - shown in my statistics! 

Research - Audience For Music Videos

To look at the different types of people that watch Michael Buble video's i used youtube to calculate statistics on a few of his videos, this will show the range in age through to the person's gender. What i will take away from looking at this is the different type of audiences that my music video has to appeal to, i will then compare it with other music videos of a similar genre, as well as a music video from a completely different genre - this will allow me to see the contrast of the ages and types of audiences that the music videos appeal to!

These are statistics from the viewers on the 'Crazy Love' video which i am currently focusing on producing as my A2 production. From this data we see that the main audience that this video is having a hit with is people of the age 45 to 54 and 13 to 17 - both of which are female viewers, and in the male viewing statistic there is only on age range figure which is 45 to 54. This proves that in this specific video Michael Buble has a target audience of females in their late 40's and female teenagers. This could also be due to the type of music that he produces, it is mainly about love and romance; all found on his album, which could be one of the reasons why he is attracting more women to his music than men. On his albums he also covers songs by older jazz singers; songs such as 'Georgia on my Mind' and 'Fly me to the Moon'. This could be why it shows mainly women in their 40's as they have heard the original versions, and enjoy the 'twist' Michael Buble is put on it.


Feeling Good - Michael Buble

This music video is most popular all over the world by females only, youtube find that females are mainly the target audience. Statistics show that the female age range for the viewers of this video are from 13 through to 54, the largest amount of women viewers of this music video are sitting in the 45-54 age range. This could again be because they know the song, as it was orginally sang by Nina Simone.